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Black Friday 2026 Ultimate Sales Guide

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Michelle WallaceDigital Creator

Michelle Wallace is a lifestyle creator focused on kitchen, parenting, home, and family essentials.

Article summary

Every Black Friday 2026 sale in one place: dates and expected discounts for 12 stores and 50+ fashion, beauty, home, electronics and toy brands, with a sale calendar you can check at a glance.

Black Friday 2026 is Friday, November 27, and Cyber Monday is November 30, but many sales have already started. We tracked 12 stores and 52 brands across fashion, beauty, home, electronics and toys, with each sale's dates and the discount to expect. Bookmark this page: we update it as new sales are announced.

Jump to: Stores | Fashion | Beauty | Home | Electronics | Toys

Black Friday 2026 key dates

  • Thanksgiving: Thursday, November 26. Walmart, Target, Best Buy, Costco and Sam's Club stores are closed; online sales keep going.
  • Black Friday: Friday, November 27
  • Small Business Saturday: Saturday, November 28
  • Cyber Monday: Monday, November 30

Black Friday 2026 store sales

The big-box stores run the longest Black Friday sales, and most have already posted their dates.

Black Friday 2026 calendar
Store sale calendar

When each store's Black Friday sale runs, Nov 1 – Dec 2. Tap a store to shop.

Thu Nov 26Thanksgiving
Fri Nov 27Black Friday
Sat Nov 28Small Business Sat.
Mon Nov 30Cyber Monday
Nov 1Nov 8Nov 15Nov 22Nov 27Dec 2
Expected ~Nov 19–30
Nov 23–29
New deals every Sunday
Early dealsNov 19–28
Nov 26+
Countdown
Savings Event Nov 5–25
Early savingsNov 26–30
Nov 22–28
Early dealsMain Black Friday saleCyber MondayExpected, not announcedBlack Friday

Macy's, Nordstrom and Woot haven't announced dates yet. Checked November 9, 2026.

  • Amazon: TBD (expected to start around Nov 19–20). Expected discount: Up to 50% off Amazon devices and select tech.
  • Walmart: Early deals Nov 12–15; Black Friday Deals Nov 23–29; Cyber Monday Nov 30–Dec 2. Expected discount: Up to 50% off TVs, toys and home.
  • Target: Early Black Friday Nov 5–7; new deals every Sunday; Deals of the Day through Dec 24. Expected discount: Up to 50% off toys, home and tech.
  • Best Buy: Early deals from Nov 6; Black Friday Sale Nov 19–28; Cyber Monday Nov 29–30. Expected discount: Up to 50% off TVs, laptops and headphones.
  • Costco: Black Friday sale from Nov 26 (warehouses closed Thanksgiving). Expected discount: Up to 30% off TVs, appliances and gift cards.
  • Sam's Club: Countdown Nov 15–25; Black Friday Nov 26–29. Expected discount: Up to 40% off electronics and home.
  • Home Depot: Black Friday Savings Event Nov 5–25; Doorbusters from Nov 27. Expected discount: Up to 40% off tools, appliances and decor.
  • Lowe's: Early savings live now; Black Friday Nov 26–30. Expected discount: Up to 40% off tools and appliances.
  • Kohl's: Early Access Nov 6–8; Black Friday Week Nov 22–28. Expected discount: 20%–60% off, plus Kohl's Cash.
  • Macy's: TBD. Expected discount: Up to 60% off apparel, beauty and home.
  • Nordstrom: TBD (Black Friday page is live). Expected discount: Up to 50% off designer and beauty.
  • Woot: TBD. Expected discount: Up to 70% off daily deals.
Black Friday 2026 calendar
Brand sales by category

Expected discounts for 52 top brands. Sale dates are shown once announced.

Fashion
lululemonTBD (We Made Too Much markdowns live now)
Up to 60% off in We Made Too Much
Alo YogaEarly Access ran Oct 26–29
30% off sitewide for Alo Access members
Up to 40% off, plus extra off sale styles
Up to 50% off
20%–30% off sitewide
Up to 30% off select styles
Up to 30% off
Up to 30% off jackets and fleece
Up to 50% off
Up to 30% off select boots and slippers
Up to 50% off bags
Kate SpadeEarly deals live now
Up to 70% off at Kate Spade Outlet
Up to 40% off jeans
Up to 40% off
HokaEarly deals live now
Up to 25% off select shoes
Beauty
SephoraSavings Event Oct 30–Nov 9
10%–20% off by Beauty Insider tier; 30% off Sephora Collection
Ulta BeautyEarly Black Friday Oct 25–Nov 21; Black Friday from Nov 22
Up to 50% off select brands
25% off sitewide
Up to 40% off bundles and kits
CliniqueTBD (25% off at Ulta now)
25% off, plus gifts with purchase
Estée LauderTBD (30% off at Ulta now)
Up to 30% off, plus gifts with purchase
Up to 30% off
Up to 30% off
Up to 30% off
Home
DysonEarly deals live now
Up to $200 off vacuums and hair tools
WayfairHoliday Flash Sale from Nov 4
Up to 70% off
Up to 40% off
Up to 30% off
Up to 20% off
Up to 30% off mattresses
Up to 25% off sitewide
Up to 40% off cookware
Up to 40% off
Up to 40% off air fryers and blenders
Up to 30% off stand mixers
Up to 50% off Roomba
Electronics
Gift card with select purchases
Up to 50% off TVs; up to $400 off Galaxy phones
Up to 40% off headphones and TVs
Up to 40% off headphones and speakers
Up to 40% off
Up to 40% off laptops
Up to 50% off laptops
Up to 50% off laptops
Up to $300 off Pixel phones
PlayStationBlack Friday sale on PlayStation Store from Nov 4
Up to 70% off digital games
Toys
LEGOInsiders Weekend Nov 21–22; Black Friday Nov 27–30
Select sets on sale, plus gifts with purchase
Up to 40% off
Up to 40% off
Up to 40% off
Switch bundles and up to 50% off games

Discounts are Koupon estimates based on past Black Friday sales unless the brand has announced them. Checked November 9, 2026.

Black Friday 2026 fashion sales

Activewear, outerwear, denim and designer bags. Most fashion brands announce their Black Friday sales the week of Thanksgiving.

  • lululemon: TBD (We Made Too Much markdowns live now). Discount: Up to 60% off in We Made Too Much.
  • Alo Yoga: Early Access ran Oct 26–29; Black Friday TBD. Expected discount: 30% off sitewide for Alo Access members.
  • Nike: TBD. Expected discount: Up to 40% off, plus extra off sale styles.
  • Adidas: TBD. Expected discount: Up to 50% off.
  • Abercrombie & Fitch: TBD. Expected discount: 20%–30% off sitewide.
  • SKIMS: TBD. Expected discount: Up to 30% off select styles.
  • Aritzia: TBD. Expected discount: Up to 30% off.
  • The North Face: TBD. Expected discount: Up to 30% off jackets and fleece.
  • Columbia: TBD. Expected discount: Up to 50% off.
  • UGG: TBD. Expected discount: Up to 30% off select boots and slippers.
  • Coach: TBD. Expected discount: Up to 50% off bags.
  • Kate Spade: Early deals live now; Black Friday TBD. Expected discount: Up to 70% off at Kate Spade Outlet.
  • Levi's: TBD. Expected discount: Up to 40% off jeans.
  • Tommy Hilfiger: TBD. Expected discount: Up to 40% off.
  • Hoka: Early deals live now; Black Friday TBD. Expected discount: Up to 25% off select shoes.

Black Friday 2026 beauty sales

Sephora and Ulta are already running early events. Brand sites usually add gifts with purchase on top of the discount.

  • Sephora: Savings Event Oct 30–Nov 9; Black Friday TBD. Discount: 10%–20% off by Beauty Insider tier; 30% off Sephora Collection.
  • Ulta Beauty: Early Black Friday Oct 25–Nov 21; Black Friday from Nov 22. Discount: Up to 50% off select brands.
  • Kiehl's: TBD. Expected discount: 25% off sitewide.
  • Charlotte Tilbury: TBD. Expected discount: Up to 40% off bundles and kits.
  • Clinique: TBD (25% off at Ulta now). Expected discount: 25% off, plus gifts with purchase.
  • Estée Lauder: TBD (30% off at Ulta now). Expected discount: Up to 30% off, plus gifts with purchase.
  • Fenty Beauty: TBD. Expected discount: Up to 30% off.
  • Olaplex: TBD. Expected discount: Up to 30% off.
  • Laneige: TBD. Expected discount: Up to 30% off.

Black Friday 2026 home sales

Vacuums, cookware, mattresses and furniture. Home brands tend to start early and run through Cyber Monday.

  • Dyson: Early deals live now; Black Friday TBD. Expected discount: Up to $200 off vacuums and hair tools.
  • Wayfair: Holiday Flash Sale from Nov 4; Black Friday TBD. Discount: Up to 70% off.
  • Pottery Barn: TBD. Expected discount: Up to 40% off.
  • West Elm: TBD. Expected discount: Up to 30% off.
  • Crate & Barrel: TBD. Expected discount: Up to 20% off.
  • Casper: TBD. Expected discount: Up to 30% off mattresses.
  • Brooklinen: TBD. Expected discount: Up to 25% off sitewide.
  • Le Creuset: TBD. Expected discount: Up to 40% off cookware.
  • Our Place: TBD. Expected discount: Up to 40% off.
  • Ninja: TBD. Expected discount: Up to 40% off air fryers and blenders.
  • KitchenAid: TBD. Expected discount: Up to 30% off stand mixers.
  • iRobot: TBD. Expected discount: Up to 50% off Roomba.

Black Friday 2026 electronics sales

Laptops, headphones, TVs and phones. Brand stores often match the big retailers and add trade-in credit.

  • Apple: TBD. Expected discount: Gift card with select purchases.
  • Samsung: TBD. Expected discount: Up to 50% off TVs; up to $400 off Galaxy phones.
  • Sony: TBD. Expected discount: Up to 40% off headphones and TVs.
  • Bose: TBD. Expected discount: Up to 40% off headphones and speakers.
  • Beats: TBD. Expected discount: Up to 40% off.
  • Dell: TBD. Expected discount: Up to 40% off laptops.
  • HP: TBD. Expected discount: Up to 50% off laptops.
  • Lenovo: TBD. Expected discount: Up to 50% off laptops.
  • Google: TBD. Expected discount: Up to $300 off Pixel phones.
  • PlayStation: Black Friday sale on PlayStation Store from Nov 4. Expected discount: Up to 70% off digital games.

Black Friday 2026 toys sales

LEGO has set its dates; the big toy makers usually sell through Walmart, Target and Amazon at the same time.

  • LEGO: Insiders Weekend Nov 21–22; Black Friday Nov 27–30. Expected discount: Select sets on sale, plus gifts with purchase.
  • Mattel (Barbie, Hot Wheels): TBD. Expected discount: Up to 50% off.
  • Hasbro: TBD. Expected discount: Up to 40% off.
  • Melissa & Doug: TBD. Expected discount: Up to 40% off.
  • Fisher-Price: TBD. Expected discount: Up to 40% off.
  • Nintendo: TBD. Expected discount: Switch bundles and up to 50% off games.

How we estimate Black Friday discounts

"TBD" means the store or brand hasn't announced its Black Friday 2026 dates yet. "Expected discount" is our estimate based on each brand's past Black Friday sales and the deals already live this month; "Discount" means the brand has announced it. We update this guide as sales go live.

Tips for shopping Black Friday 2026

  • Shop early deals. Many stores have already cut prices to their Black Friday level.
  • Join free member programs. Walmart+, Target Circle, Alo Access and Sephora Beauty Insider members get early access or extra savings.
  • Check online start times. Many online sales start at 12:01 a.m. ET, before stores open.
  • Read the return policy. Most stores extend holiday returns, but the rules vary by brand.

Black Friday 2026 FAQ

When does Black Friday 2026 start?

Black Friday is November 27, but Best Buy, Target, Home Depot, Kohl's and Ulta have already started early sales, and Walmart's first event begins November 12.

Which stores are closed on Thanksgiving 2026?

Walmart, Target, Best Buy, Costco and Sam's Club say their stores are closed on Thursday, November 26. Online sales stay open.

When is Cyber Monday 2026?

Cyber Monday is Monday, November 30. Walmart's Cyber Monday deals run through December 2.

Sources

Dates and discounts were checked on November 9, 2026 and can change. Koupon may earn a commission when you shop through links on this page.

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